WordAds: Quarterly Report for 2025

So once again, I am a bit late in reporting the figures. Maybe it’s the ADD speaking, but I find it really easy to forget something I only do 4 times a year.

In my last WordAds Experience post, I reported on the Q3-4 period of 2024. That year, I had upgraded my account to one that supports WordAds and revenue sharing in March of 2024. By December, I had earned $51.77. That’s how much I got for 280,588 Ads Served at a $0.18 CPM.

Now, here we are in 2025, and I have seen a marked increase in site traffic. I did recently have a setback, possibly, but I am working to make up for the loss.


YouTube

Just last week, my YouTube account was shut down, quite unfortunately. I was disappointed, to say the least, but I was kind of expecting it after all the restrictions my content was generating. Some of these mobile games are more than a little risque. It’s just the nature of the beast.

I took it as a sign and decided to focus on this website alone. It wasn’t exactly a hard decision once I started thinking about my journey overall. After 3 years, the YouTube account wasn’t anywhere near the necessary watch hours for monetization. Even if I did get those hours, the content wasn’t really suitable for advertising revenue.

I have since closed my other social media accounts. It was nice having other sources of incoming traffic, but the effort to keep the other accounts updated meant that I was spending less time here on the site writing up content.


First Quarter

Got a little sidetracked there. For the first quarter (Jan-Mar), I earned $20.05 from WordAds.

DateEarningsAds Served
January5.5898,167
February5.6781,765
March8.08137,929

Visitors and Views for the above period are as follows,

DateVisitorsViews
January10,87022,998
February9,00923,768
March13,10456,844

You can see there was a considerable bump once we hit March. I believe that was from making several supporting pages and posts for one of the game wikis I host on the site. I’m thinking the internal links to the new dedicated pages kept visitors on the site longer.


Second Quarter

Since my social accounts only recently went away, I don’t think I’ll have any data points I can provide on traffic losses. Actually, my Reddit traffic increased by 120 visitors, and YouTube visitors dropped by 10 visitors under the previous period.

I don’t understand why there was a 50% drop in ads served for June. Site traffic was only off by 1.5k visitors. Maybe those 1.5k I missed were the prolific types who click on every picture and page?

DateEarningAds Served
April$10.88166,178
May$11.01148,706
June$6.0770,747

I only published 5 posts during June, and although I published 5 Pages, those don’t get the same visibility as a post.

Posts will at least show up in the WordPress Reader under Discover. Pages need to be found by search engines, by accident, or by placing a button on the navigation bar.

DateVisitorsViews
April14,97090,314
May14,78383,595
June13,29773,843

My total earnings for Q2 are $27.96, adding last quarter to the total brings us to $48.01. Now, looking at the chart, I can see the math is off. It may be that the calculation for June that I am seeing is not the full value. It would be nice if that were the case.

I am almost to the $100 threshold required to request a cashout on my ad revenue. The cost of operating the site was calculated based on the sale pricing I received when I upgraded my plan.

That cost was $66 per year for 3 years. If I can manage $198 by the end of December 2026, then I can say it all worked out.


We’ll call it a close here, I think.

Sales on eBay continue apace, social media is all gone, and the game wikis continue to flourish.

Thanks for reading. See you next quarter (hopefully).

9 thoughts on “WordAds: Quarterly Report for 2025”

  1. Why don’t you switch to AdSense (at the very least), or better paying ad networks – like Journey by Mediavine? Your current RPM is around $0.50 with WordAds, but it would be at least $1.50 with AdSense (probably more) and up to $15 with Journey. So at the very least you wold 3x your income, but most likely, you’d make a lot more!

    Like

    1. I had considered AdSense, but after doing the math I decided against going that route.

      Currently, my site is hosted on WordPress.com, which does not offer support for AdSense at my membership tier.

      I would need to either move to WordPress.org hosting with a different provider or upgrade to the Business plan.

      Either option would incur greater expenses.

      Like

  2. Hi, what is the payment frequency of wordads i am little confused when earnings are like if i reach more then 100$ in January then wheni will receive my payment February 15th or in March 15th

    Like

    1. Hello Stark,

      Since starting monetization in March 2024, I only reached the $100 threshold once just recently. The funds were automatically deposited into my bank without any action on my part.

      My understanding is that a minimum balance of $100 is required to receive a payout, and the total balance is cashed out when a payment is made.

      So in your example, if you received more then $100 in January, let’s say $150, you would receive the entire amount in a payment. Your next payment would not occur until the balance had once again cleared the $100 threshold.

      With my current experience with WordAds, It is unclear to me whether or not the payments are made on a set schedule.

      Liked by 1 person

    1. It looks like in July, I received reached the threshold. I believe had decided to leave the funds in my balance, however, in September on the 9th, I received a payment to my PayPal account from Automattic for the total of $106.31.

      After the July period was calculated and settled, 1 month passed before they initiated an automatic payment on my account.

      It should be noted, I did see a button on my dashboard for requesting a withdrawal on my balance as soon as I reached the threshold in July.

      Liked by 1 person

      1. Thank you so much!

        now i understand the actual payment frequency is net 45 you reached the minimum threshold after calculated July revenue and you received payment on September 09 so almost it took 39/40 days to received the payment..

        Liked by 2 people

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